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CEO Voices – Interview with Isabelle Le Bot CEO of La France Mutualiste
Nov 26, 2025 CEO Voices , Interview , CEO voices




“We must recognize that the new algorithms intensify certain forms of discrimination.”

About Isabelle Le Bot

Isabelle Le Bot is an experienced executive in the insurance sector. She currently serves as Chief Executive Officer of La France Mutualiste, Director of Savings at the Malakoff Humanis group, and Chair of the Supervisory Board of UnofiKnown for her ability to implement transformation and build a culture of responsibility within teams, she combines strategic thinking with a deep understanding of changing customer behaviour, particularly in the context of user experience (UX). An expert in the operational aspects of insurance, digitalisation and marketing, she plays a key role in shaping modern business models that respond to social and environmental challenges. 

 

About La France Mutualiste

La France Mutualiste is the individual savings mutual of the Malakoff Humanis Group. With more than 130 years of experience, it aims to enable all French people to build solid savings and prepare for their retirement. In 2024, the mutual achieved remarkable results: €665.6 million in turnover and a solvency ratio exceeding 250%, confirming its stability and the trust of its 226,599 members. La France Mutualiste operates on the values of solidarity, transparency and proximity. Its ambitious responsible investment policy combines financial objectives with a positive impact on society and the environment. 

Summary

Digitalization is a transformative force in the insurance sectorenabling seamless omnichannel experiences and empowering customers with real-time access to savings products. Global challenges need to be addressed through responsible investing and financial education initiatives.
Future disruptions are expected from AI and the massive wealth transferwith vigilance urged to prevent algorithmic bias and ensure inclusion.
 

Questions from Marcin Pluta, co-founder of Sollers Consulting,
to Isabelle Le Bot – CEO of La France Mutualiste

 

Marcin Pluta: The last 25 years: What have been the most significant technological developments in the insurance sector over the past 25 years, and how have they impacted La France Mutualiste’s activities? 

 

Isabelle Le Bot: Since the early 2000s, digitalization has profoundly transformed the insurance sector, particularly in the area of savings. Online platforms and electronic signatures have simplified contract subscription and management, making investing more accessible. This is excellent news for investors, who have become more autonomous and, above all, better informed about investment strategies. They can now monitor the performance of their contracts and adjust their investments in real time. 

 

This digital revolution has also given rise to fully digital new players and prompted traditional insurers to rethink their customer relationships toward greater transparency and agility. Digital tools, combined with data analytics, enable personalized advice and a better understanding of investor profiles. 

 

In this context, at La France Mutualiste, we have developed an omnichannel journey to provide a personalized and seamless experience for all our prospects, regardless of the communication channel used. Prospects can move smoothly and without loss of information from one channel to another: fully digital, in-person, or phone appointments. We aim to modernize and strengthen our commercial approach. In addition to the fully digital offer, advisors remain available to support all members and prospects by phone, if they encounter difficulties with digital tools, without any prior investment requirement. The model is purely egalitarian and unique in the market. 

"Digital tools, combined with data analytics, enable personalized advice and a better understanding of investor profiles."

Marcin Pluta: Current challenges: The world is currently facing numerous geopolitical, economic, and environmental challenges. Which ones do you consider the most important from your perspective, and how do you address them? 

 

Isabelle Le Bot: You are right – the world is currently facing major geopolitical, economic, and environmental challenges. As an engaged actor, La France Mutualiste, part of the Malakoff Humanis group, must contribute to national efforts in these areas and provide solutions for the security of future generations. 

 

Demographic transition and the massive transfer of wealth to come will reshape economic and social balances. Population aging and wealth transfer require adapting our savings products to sustainably support our members in preparing and securing their financial future. 

 

This December will mark 10 years since the Paris Agreement [1] was ratified, and the ecological transition remains a major challenge in which financial actors have an essential role. The ecological transition requires redirecting capital toward responsible investments. In this context, La France Mutualiste has made strong commitments by allocating an increasing portion of our portfolios to impact funds, promoting the decarbonization of the economy and the preservation of biodiversity. 

 

Finally, national sovereignty is a central challenge in the current geopolitical context, essential for ensuring peace for future generations. La France Mutualiste places particular importance on this issue due to its historical connection with the world of veterans. We contribute to this goal by supporting strategic projects such as our investment in the Sienna Hephaistos fund, which supports European defence SMEs and mid-sized companies. 

Marcin Pluta: The next 25 years: What changes will have the greatest impact on the insurance sector in the future? What do you expect for La France Mutualiste’s activities? What role will technological advances such as AI, IoT, and quantum computing play? 

 

Isabelle Le Bot: I see two major dynamics that will redefine the insurance sector, particularly savings, over the next 25 years. 

 

First, technological acceleration with artificial intelligence is expected to disrupt traditional models. These advances, however, come with ethical risks, particularly related to algorithmic biases, which could lead to discrimination in selection or pricing. The challenge will be to ensure responsible and transparent AI because, if properly managed, it can bring real added value to our members, notably in improving client relationships through augmented advisors. 

 

A word also on the massive wealth transfer to come. By 2040, €9 trillion of wealth will be transferred in France due to the aging and passing of the baby boomer generation. Financial education will then appear as a crucial issue for those benefiting from this windfall to make sound financial decisions. French citizens still have significant gaps in this area, and it is our role as a mutualist actor to provide financial education. The goal is to grow French savings while directing it toward sustainable investments. 

"By 2040, €9 trillion of wealth will be transferred in France due to the aging and passing of the baby boomer generation."

Marcin Pluta: In your study, “Comportement des Français vis-à-vis de l’épargne” (Behavior of the French Regardin Savings), conducted with La France Mutualiste, you point out that young people, women, and less advantaged socio-professional groups still face significant obstacles in accessing certain savings products (life insurance, retirement etc.). In this context, what concrete measures do you plan to implement to make insurance more accessible to everyone? Do you see the use of digital or algorithmic tools as a way to reduce biases (age, gender, wealth, location), or rather as an obstacle to inclusion? 

 

Isabelle Le Bot: Indeed, the gap between men and women in terms of savings and investment remains concerning, as highlighted in our study conducted with BPI France Le Lab on the occasion of the 60th anniversary of women’s financial independence. Women, often earning less, invest less and are too often perceived as consumers rather than investors. Young people face a double challenge: loss of purchasing power and difficulty accessing housing. 

 

It is in this context that I launched a call for financial inclusion to make savings and investment accessible to all. This will involve enhanced financial education from an early age, greater data transparency, and sharing observed gaps by market actors. This is the approach we initiated with the study you mentioned, conducted with Aurélie Jean, PhD in science, entrepreneur, and author, specializing in algorithmic modelling. It is time to make financial inclusion a national cause, so that every French citizen, regardless of age or gender, has the same opportunities to save and invest. 

 

Regarding AI usage, I believe we must recognize that the new algorithmic technologies sometimes intensify certain forms of discrimination. There is an additional duty of vigilance to ensure they do not undermine our efforts toward financial inclusion. 

Marcin Pluta: With the merger of La France Mutualiste and Malakoff Humanis, what concrete synergies do you foresee for clients – in terms of products (savings, retirement), pricing, and services? Do you see technology as a lever to facilitate these synergies? 

 

Isabelle Le Bot: Indeed, the concrete synergies are numerous. One example: when launching our omnichannel platform, mentioned earlier in the interview, we specifically targeted Malakoff Humanis clients. This interface is a true facilitator of synergies, allowing prospects to follow a subscription journey that is both personalized and seamless. On the market, our omnichannel platform remains highly innovative: a turnkey tool to facilitate synergies with our various partners. 

The merger with the group allows us to work on different strategies to generate leads by leveraging all our distribution channels. With the right remuneration model, it is possible to create bridges to facilitate multi-equipment adoption. 

 

[1]  The Paris Agreement is a global treaty adopted in 2015 that aims to limit climate change by reducing greenhouse gas emissions and keeping global warming well below 2°C, ideally under 1.5°C. 

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